What Google’s Insistence on AI Means for Your SEO

Rather than praying to the SEO gods that Google will deem your site worthy of appearing higher in the search results, and making your site content sound robotic in the process, one might bypass that strategy altogether and put your content directly where your audience is. A strategic content campaign that delivers useful and entertaining content to online viewers where they’re at does something for them and endears them to your company before they’ve even seen your site.