FIXING APPLE’S FLOP, GPT-4O REVIEW, IPHONE VIDEOGRAPHY TIPS
Industry Update, Marketing Casey Franco Industry Update, Marketing Casey Franco

FIXING APPLE’S FLOP, GPT-4O REVIEW, IPHONE VIDEOGRAPHY TIPS

If I were really trying to sell a computational device to artists, I wouldn’t be headlining its thinness. My 2018 iPad Pro is plenty thin and I have no ambitions to replace it anytime soon. If I wanted to advertise iPads to artists, I would want to show how they make you better at using the creative objects you love. You + iPad = More of what you love, not less. You could write around the “less is more” cliche, but what might be better is showing the artistic process of trying and failing over and over again.

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